PRIVACY POLICY Last
Updated: 28 July 2020, Version 1
1. Introduction
This study is conducted by Kantar
Singapore Pte Ltd performed by the Insights Division of Kantar Singapore with a
mailing address “50 Scotts Road, #02-01, Singapore (228242)”. Learn more about
Kantar at www.Kantar.com.
We ask you to read this privacy
policy carefully.
Kantar Singapore respects an
individual’s right to privacy and has based its privacy policy on the Singapore
Personal Data Protection Act (“PDPA”), California Consumer Privacy Act (CCPA),
and General Data Protection Regulation (“GDPR”).
For the purpose of this policy, the
definition of ‘personal data’ is information relating to an identifiable a
living individual and/or a specific household, if you are located in
California. The terms personal data and personal information are used
interchangeably.
Kantar Singapore is committed to
protecting the privacy, confidentiality and security of the personal data you
provided to us or to the client which contracts their services to us.
By participating in this research,
you agree to the processing of your personal data as described by the policy.
We ask you to read this privacy policy carefully.
2. Lawful Collection and Use
This Policy explains how we collect,
store and use the personal information you provide when participating in the
market research studies.
When
we conduct surveys, our interviewers/invitations/platforms and questionnaires
clearly identify us and explain the purpose(s) of our contact and if
applicable, the purpose for our collecting your personal data.
You
may decline to answer any questions or withdraw from participation in a survey
at any time.
Kantar Singapore collects, uses and
discloses your Personal Data for the following purposes:
·
Verifying your identity and quality
data checks;
·
Requesting feedback or
participation in surveys, as well as conducting market research and/or analysis
for statistical, profiling or other purposes for Kantar Singapore to provide
business solutions and recommendation to our client, understand customer
behaviour, preferences and market trends, and to review, develop and improve
the quality of client products and services;
·
For notifying you if there are any
incentives or rewards;
·
Responding to, processing and
handling your queries, requests and feedback;
·
Complying with any applicable
rules, laws and regulations, codes of practice or guidelines or to assist in
law enforcement and investigations by relevant authorities; and/or
·
Any other purpose relating to any
of the above.
We collect and process personal
data for the purposes described above, but we do not share or sell your
personal data to any third parties.
All survey data are reported on an
aggregate level.
We will never misrepresent
ourselves or what we are doing. If you receive an email that concerns you,
purporting to be from us, please let us know as shown below in ‘11. Contact
us’.
3. International Data Transfers
The
data that we collect from you may be transferred to and/or stored outside your
country or territory. It may also be processed by staff operating outside your
country or territory who work for us or for one of our suppliers. If your
personal data is transferred to, stored at or otherwise processed outside your
country or territory, and that country or territory has not been recognized as
providing an adequate level of data protection, we will put in place additional
safeguards to protect your personal data, as required by applicable law. For
example, if you are in the EEA, standard contractual clauses would be used if
we process your data outside the EEA.
4. Confidentiality and Industry Requirements
We take appropriate technological
and organisational measures to protect the personal information submitted to
us, both during transmission and once we received it. Our security procedures
are consistent with generally accepted commercial standards used to protect
personal information.
All our employees are contractually
obliged to follow our policies and procedures regarding confidentiality,
security and privacy.
We adhered to the following
standards and industry requirements:
·
Kantar Singapore is a Kantar
company and Kantar corporate information security policy is based on ISO
27001:2013 standard;
·
Mission critical network and
computing resources are secured in separate and diverse data centres with
security features including smart card access, on-site security officers, video
surveillance, UPS and generator-backed power supply, HIVAC controlled environment;
·
Kantar Singapore uses several
layers of network security to prevent unauthorized network access to its
systems and data. Internet security is provided by a layered network access
architecture, which includes features such as multi-layer firewall, data centre
systems managed via private, firewalled, back-end leased line, network and
server performance monitoring automation for WAN, LAN and production servers;
·
Only relevant team members are
authorised to have access to the data collected;
·
Where required, access to job
folders and/or Personal Data are restricted to only nominated team member;
·
All Personal Data in hard copy will
be locked in a secured place;
·
Whenever data containing personal
details are transmitted, they will be sent via an encrypted secured file
transfer facility or encrypted email with password protection;
5. Cookie Disclosures
Cookies are small text files stored
on your computer by a website that assigns a numerical user ID and stores
certain information about your online browsing. They are used by web developers
to help users navigate their websites efficiently and perform certain
functions. The website sends information to the browser which then creates a
text file. Every time the user goes back to the same website, the browser retrieves
and sends this file to the website’s server.
For behavioural tracking research,
we use optional cookies / software applications.
As it is true of most online
surveys, we gather certain information automatically and store it in survey
data files. This information may include things like Internet Protocol
addresses (IP address), browser type, internet service provider (ISP);
referring/exit pages, operating system and date/time stamp.
We use this automatically collected
information to analyse trends such as browser usage and to administer the site,
e.g. to optimise the survey experience depending on your browser type. We may
also use your IP address to check whether there have been multiple
participations in the survey from this IP address.
6. Accuracy
We take all reasonable steps to
keep personal information in our possession or control, which is used on an
on-going basis, accurate, complete, current and relevant, based on the most
recent information made available to us by you/or by our client.
We rely on you to help us keep your
personal information accurate, complete and current by answering our questions
honestly and you are responsible for ensuring that the data controller (which
may be us – more often – our client) is notified of any changes to your
personal data.
7. Children’s Data Collection
When we collect children’s data
(all persona ages below 16 years of age at time of collection), we require
consent from their parent or legal guardian. This must be verified with ID from
that individual and they must confirm that no further consent from any other
parent or guardian is required. We do not sell children’s personal data we have
collected.
8. Rights of Individuals
To request access to personal
information that we hold about you, you should submit your request in writing
to the email address shown below in ’11. Contact us’.
Under current EU data protection
laws, CCPA and Personal Data Protection Act (Singapore), you have the right to
access, rectify or erase your personal information from our systems, unless we
have legitimate interest reasons for continuing to process it.
You may also have the following
rights if we hold personal information about you:
·
Right to restrict processing of
your personal information
·
Right to withdraw consent to use
your personal information
·
Right to access your
personal data
·
Right to rectify your
personal data
·
Right to erase your
personal data from our systems, unless we have legitimate interest reasons for
continuing to process the information
·
Right to transfer
your personal data (portability right)
·
Right to object to
the processing of your personal data
·
Right to not be
discriminated against for exercising any of the rights available to you under
applicable data protection laws
If you notify us that you wish to
exercise any of these rights, we shall respond within 4 weeks. We shall also
notify our sister companies to whom we have transferred your personal
information of these changes. You may be able to access this personal information
and correct, amend or delete it where it is inaccurate.
Note that while we communicate to these other parties, we are not responsible
for the actions taken by these other parties to answer your request. You may be
able to access your personal data held by these other parties and correct,
amend or delete it where it is inaccurate.
9. Data Storage and Retention
Personal information will be retained
only for such period as is appropriate for its intended and lawful use, unless
otherwise required to do so by law. Personal information that is no longer
required will be disposed of in ways that ensure their confidential nature is
not compromised.
As part of the Company Business
Continuity plan and in certain instances the law, our electronic systems are
backed up and archived. These archives are retained for a defined period of
time in a strictly controlled environment. Once expired, the data is deleted
and the physical media destroyed to ensure the data is erased completely.
10. Notification of Material Changes
We keep our privacy policy under
regular review and it may be amended from time to time. We will always have the
most up-to-date policy on this web page. We will record when the policy was
last revised.
Date created: 01/06/2018
Date revised: 28/07/2020
11. Contact Us
If you have any comments, questions
or complaints relating to this study or Privacy Policy, you may contact us via:
Email: dpo_sg@kantar.com